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Research pricing

Prepaid credits. No subscription.

Buy a pack, spend credits per study, and top up only when you need to. Credits never expire. A Quick Pulse study is 100 credits; a follow-up question is 2.

Starterone-time
₹399
450 credits · about four Quick Pulse studies, with credits left for follow-ups

Testing the water. Best for a first real test of an idea.

  • 450 study credits
  • About 4 Quick Pulse studies, 50 personas each
  • Decision memo on every study
  • Follow-up questions at 2 credits
Buy Starter
Growthone-time
₹899
1,050 credits · about ten Quick Pulse or a mix of larger studies

Testing regularly: messaging, pricing and features across a few ideas without thinking about credits.

  • 1,050 study credits
  • About 10 Quick Pulse or a mix of larger studies
  • Room for Pulse Plus, 100 personas
  • Plenty of follow-ups to dig in
Buy Growth
Proone-time
₹1,499
1,900 credits · the best effective rate per credit

Research as a habit: higher-confidence Signal Plus studies and deeper segment work. Ideal before a launch or a fundraise.

  • 1,900 study credits
  • Signal Plus studies, 200 personas
  • Best effective rate per credit
  • Serious testing, best value per credit
Buy Pro

Need a larger volume or team access? Talk to us about a custom pack.

How credits are spent

Bigger studies, more confidence. You choose per study.

Each study mode runs a different panel size. You see the credit cost before you launch, and credits only leave your balance when a study runs.

ModePanelTypical timeCredits
Quick Pulse
A fast read on one decision
50 personas10 to 15 min100
Pulse Plus
More depth, wider panel
100 personas15 to 25 min200
Signal Plus
High confidence across segments
200 personas25 to 40 min400
Prism
High volume, deep research
400 personas40 to 60 min900
Follow-up question
Interrogate the panel after a memo
the same panelinstant2
FAQ

Credit questions, answered straight.

Do credits expire?

No. Credits stay in your account until you spend them. Buy a pack now, run studies whenever you are ready.

What happens if a study fails?

If a study cannot complete, the credits for it are not consumed. You only pay for a study that produces a memo.

How do payments work?

Packs are bought once through Razorpay-secured checkout: UPI, cards and bank transfer. No subscription, no auto-renew, nothing recurring.

Can I get an invoice?

Yes. Every purchase is recorded against your account, and a bill is generated for it in your dashboard.

Grab a pack and run your first study.

Credits never expire. Start small: a Starter pack is four real tests of an idea.

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