Research pricing

Prepaid credits. No subscription.

Buy a pack, spend credits per study, and top up only when you need to. Credits never expire. A Quick Pulse study is 100 credits; a follow-up question is 2.

Starter
₹399 450 credits · one-time

Who it's for: testing the water. Enough for around four Quick Pulse studies, with credits left for follow-ups.

  • 450 study credits
  • ~4 Quick Pulse studies (50 personas each)
  • Decision memo on every study
  • Follow-up questions at 2 credits
Best for a first real test of an idea.
Buy Starter
Pro
₹1,499 1,900 credits · one-time

Who it's for: research as a habit — higher-confidence Signal Plus studies and deeper segment work.

  • 1,900 study credits
  • Signal Plus studies (200 personas)
  • Best effective rate per credit
  • Ideal before a launch or fundraise
Serious testing, best value per credit.
Buy Pro

Need a larger volume or team access? Talk to us about a custom pack.

How credits are spent

Bigger studies, more confidence — you choose per study.

Each study mode runs a different panel size. You see the credit cost before you launch, and credits only leave your balance when a study runs.

ModePanelTypical timeCredits
Quick Pulse
A fast read on one decision
50 personas10–15 min100
Pulse Plus
More depth, wider panel
100 personas15–25 min200
Signal Plus
High-confidence across segments
200 personas25–40 min400
Prism advanced
High-volume, deep research
400 personas40–60 min900
Follow-up question
Interrogate the panel after a memo
instant2
FAQ

Credit questions, answered straight.

Do credits expire?

No. Credits stay in your account until you spend them. Buy a pack now, run studies whenever you're ready.

What happens if a study fails?

If a study can't complete, the credits for it aren't consumed. You only pay for a study that produces a memo.

How do payments work?

Packs are bought once through Razorpay-secured checkout — UPI, cards and bank transfer. No subscription, no auto-renew, nothing recurring.

Can I get an invoice?

Yes. Every purchase is recorded against your account, and you can raise a GST invoice request from your dashboard.