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Home / Portfolio / Academy of Retail Excellence
Before and after · the whole site

Same institute. Different website.

Both sites captured on 18 September 2026 at desktop and phone widths, side by side at full length. The difference is meant to read without commentary: what a visitor sees first, how far they scroll to the one thing they came for, and whether the page looks like a place that takes its own work seriously.

As it was · aoreindia.com1440 wide
The original aoreindia.com at desktop width, full length
Ours · aore.indizilla.com1440 wide
The rebuilt site at desktop width, full length
As it was · phone390 wide
The original site at phone width
Ours · phone390 wide
The rebuilt site at phone width
Everything measured, on one screen

Same tools, same day, both sites.

Page weights by downloading every file each page requests. Accessibility by axe-core against WCAG 2.1 AA. Titles and descriptions by reading all 28 pages in the old sitemap. Any of it can be reproduced.

MeasuredAs it wasOurs
Different tab names5 of 2828 of 28
Descriptions written4 of 2828 of 28
One clear heading per page23 of 2828 of 28
Pages Google can read as data0 of 2828 of 28
Searchable HindiNoneEvery page
Home page weight6,261 KB879 KB
Files the phone downloads7919
Accessibility failures130
Pages in the sitemap28448
Video served on one page247.3 MB0, until there is a host
Images missing a description00
Canonical tags and share images28 of 2828 of 28

Worth saying first: the original already got several things right that many education sites do not, and none of them needed touching: every image described, canonical tags everywhere, a share image on every page, a correct sitemap, and the fees published. The last two rows are theirs as much as ours.

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