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Home / Portfolio / Inside the walls
Inside the walls · 01

Same institute. Different website.

Rebuilt from the institute's own archive in three days. Every number kept, all prose written new, nothing invented. These are the screens.

4 to 6 September 2026448 pages · English and HindiLive at aore.indizilla.com
The first screen, before and after: a stock mall with white text over it, then one claim and one button
01 · The first screenBefore and after
A stock mall with white text became one claim and one button.
The original site
02 · As it wasOct 2025
A bought theme, drawn for nobody.
Two rows of navigation, five floating buttons, a translate widget.
The rebuilt home page
03 · As it isDirection
Vogue editorial meets retail education.
Gloock, one weight. A marigold rule. The argument first; the fees three screens down, on the founder's call.
The course finder
04 · Course finderNew
Four questions, then a shortlist.
The reasoning printed under every result. No answer leaves the page.
The fee table
05 · FeesNew
Every fee, in full.
Ex-GST, inc-GST, and as a monthly instalment.
The job board
06 · Job boardNew
91 openings, each on its own page.
Crawled from the old board, with the markup Google's job results need.
The home page in Hindi
07 · Hindi1,664 strings
Every page, in Hindi, with its own address.
A student's own words stay in English.
The faculty page
08 · Faculty13 people
Years and brands, not adjectives.
Headshots generated with consent, stamped with the studio's mark, kept in colour.
The gallery
09 · Gallery28 photographs
Exposure evened. Nothing else touched.
A generative pass was tried and rejected: the faces stopped being the same people.
Everything measured on one screen: both sites, same day
10 · MeasuredBoth sites, same day
Seven times lighter. A quarter of the files. Zero accessibility failures.
28 → 448pages in the sitemap
6,261 → 879 KBhome page weight
13 → 0accessibility failures
The longer story, if you want it

The brief. Rebuild aoreindia.com from its own archive. Every number, name, address, fee and date survives exactly. All copy written new. Nothing invented: a missing value renders a marked gap.

The first pass was sent back. It looked generated, not premium. Five hero faces were tried, two brutalist. The direction that stuck: Vogue editorial meets retail education.

One decision was reversed. The fees sat in the hero. The founder's read: it made the institute look money-driven. They moved three screens down. Moved, not hidden.

The photographs. Twenty-eight, shot on phones over years. One pass evened the exposure. A generative pass was tried on the before-and-after pairs and rejected, because these photographs do evidential work.

Hindi. 1,664 strings, with the English sentence as the key so a missing translation falls back to correct English. Forty-two stay English on purpose.

The comparison. A document for the owners, rebuilt around measurements, issued as a PDF and as slides. Its audit found a contrast bug on our side too; fixed, and the document says so.

Still owed by the institute: 22 accreditation registration numbers, eight testimonials in the students' own words, six prices, the franchise commercials, and consent for the named placement cards.

Open the rebuilt siteSide by side, full length
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